Starting a blog...

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Oooh the dilemmas of life!
Ok so the honest truth is this..

...Internet traffic, I'm told that I "must" have a blog to help organically grow my web presence and thus garner more site visits, equating in more enquiries and thus more work and more money!

So, with that said and me no longer feeling guilty for wasting typeface and grey matter, it begs the further question of what to blog about? should it be the everyday life of a struggling photographer trying to make his mark in the world? (as well as his living), share tips or tricks on how i achieve shots or have done a specific edit, or should i just recite other bumpf i read elsewhere on the web? well watch this space to see how!